Sustainable Surf has added another layer to improve the surfing lifestyle through sustainability, including protecting our ocean environments. Through a new Kickstarter campaign, they have launched the Stringer Society whereby people can become members to help Sustainable Surf continue to forge a path for the next 100 years of wave sliding.
Their goal is to raise up to $100,000 in the next two months to support their expanded programming and general operations for 2014.
The Stringer Society memberships will help launch new program efforts including their ambitious Deep Blue Life initiative, which is designed to inspire and educate anyone on how to live a more fully integrated ocean-friendly lifestyle. This is the crucial first step needed to reverse the negative impacts facing our oceans today – including rapid sea level rise, ocean acidification and marine plastic pollution.
Image: ASP / Rowland.
ASP Adds Pacifico
More changes are underway for the newly re-organized Association for Surfing Professionals (ASP). While in February, 2014, they added Samsung Electronics Co., Ltd as the title sponsorship of the ASP World Championship Tour, on Monday, April 21, they announced that Pacifico will be its official U.S. beer sponsor, participating in elite Tour events at Huntington Beach, Lower Trestles, Honolua Bay and the Banzai Pipeline.
“We’re very pleased to announce the ASP’s partnership with Pacifico,” Paul Speaker, ASP CEO, said. “Pacifico is a brand that is synonymous with the enjoyment and celebration of beach culture and a partnership with the world’s best surfers is a very good fit. We’re excited to have Pacifico sign on as the official beer of the ASP in the U.S.”
The 2014 Samsung Galaxy ASP World Championship Tour (WCT) is well underway, having completed its opening stop on the Gold Coast of Australia (won by Brazilian Gabriel Medina and Australian Stephanie Gilmore) as well as the Western Australian stop in Margaret River (won by Michel Bourez and Hawaiian Carissa Moore). The world’s best surfers are rounding off the World Tour’s Australian leg at the historic Bells Beach this week before taking on Rio de Janeiro, Fiji, Jeffreys Bay, Huntington Beach, Tahiti, Lower Trestles, France, Portugal and Hawaii.
“We’ve been on some amazing adventures with some very talented surfers in our history and we’re thrilled to broaden our support of surfing as the official beer of the ASP in the U.S.,” Jim Sabia from Pacifico said. “Pacifico’s ASP partnership will enable us to continue creating experiences and stories for surfers and fans of the sport who share our laid-back lifestyle.”
“Pacifico will be at every WCT event in the U.S., hosting fan experiences at contest sites and throughout the local areas,” Jim continued. “The beer that was originally brought to the U.S. by surfers will also partner with endemic brands to celebrate the events, adding to the nightlife with great music, good vibes and cold beer.”
“Pacifico shares the ASP’s goals of bringing surfing to more American fans and helping the sport to grow alongside its endemic partners, and we’re excited to drop in,” Jim added.
2014 Samsung Galaxy ASP World Championship Tour (WCT):
- Quiksilver Pro Gold Coast: March 1 – 12, 2014 (won by Gabriel Medina)
- Drug Aware Margaret River Pro: April 2 – 13, 2014 (won by Michel Bourez)
- Rip Curl Pro Bells Beach: April 16 – 27, 2014
- Billabong Rio Pro: May 7 – 18, 2014
- Fiji Pro: June 1 – 13, 2014
- J-Bay Open: July 10 – 21, 2014
- Billabong Pro Teahupo’o: August 15 – 26, 2014
- Hurley Pro at Trestles: September 9 – 20, 2014
- Quiksilver Pro France: September 25 – October 6, 2014
- Moche Rip Curl Pro Portugal: October 12 – 23, 2014
- Billabong Pipeline Masters: December 8 – 20, 2014
2014 Samsung Galaxy ASP Women’s World Championship Tour (WCT):
- Roxy Pro Gold Coast: March 1 – 12, 2014 (won by Stephanie Gilmore)
- Drug Aware Margaret River Pro: April 2 – 13, 2014 (won by Carissa Moore)
- Rip Curl Pro Bells Beach: April 16 – 27, 2014
- Rio Women’s Pro: May 7 – 18, 2014
- Fiji Women’s Pro: May 25 – 30, 2014
- Vans US Open of Surfing: July 27 – August 3, 2014
- Trestles Women’s Pro: September 9 – 20, 2014
- Roxy Pro France: September 23 – 29, 2014
- Cascais Women’s Pro: October 1 – 7, 2014
- Maui Women’s Pro: November 24 – December, 2014
