Tag: AGE

Youth Culture Turns to Saving In Changes in Spending Patterns

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Label Networks data reveals why youth culture is cutting back on spending, their motivations, and differences by demographics.

Marketing Through Music Report -As Music Festivals and Tours Get Underway for 2010, Label Networks Reveals Fresh Data on Youth Culture, Music Effectiveness, and Sponsorship Influences

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Quantifiably one of the most powerful tools to reach a new generation, effective marketing and sponsorship through music is still often overlooked by many brands. Here’s data on what works best and why.

Changes in Advertising Effectiveness in Youth Culture:”Since companies have to advertise, what type do you prefer?”

Fresh data from Label Networks provides new insight on what type of ads are working best and the distinct preferences based on certain target demographics and how things have changed in the last 6 months.

Youth Culture and Social Networks: Fresh Data Quantifies Communication Patterns, Key Features, and the Most Effective Brand Marketing Opportunities

Surprisingly many brands (especially in the automotive industry) don’t have a successful new media/social network strategy yet. Our results indicate what youth culture is using mostly, why, and where brands may benefit mostly in new media.

Coachella Valley Music & Arts Festival Brings-Out Fresh Line-Up of Music and Officially Kicks-off Summer 09 Festival Fashion Trends

Highlights from the kick-off of music festival season provides a sneak peak inside entertainment’s best upcoming music and arts performances.

Changes in Social Networking Patterns among American Youth Culture in Last 6 Months Indicate New Market Opportunities Changes by Demographics

Fresh data and analysis being released for Label Networks’ Spring Global Youth Culture Study 2008 indicates great changes in communication and networking patterns among 13-25-year-olds in North America. In this story, we concentrate on the usage patterns of young people when it comes to Social Networks and Updating one’s Personal Profile Page.

Who’s Got the Youth Vote ( Who Would Have It If They Could Vote); Plus Who Plans to Vote Mostly; and a Look at the Presidential”Wish” List of Candidates by 13-25-year-olds

In Label Networks’ new Spring Youth Culture Study 2008, we asked a series of questions about the upcoming election to get a sense of just how 13-25-year-olds are voting or would vote if they could, how they feel about their potential future President, who plans on voting (of those that are eligible), and who they “wish” was a Presidential candidate. The results are quite fascinating because in many ways, it provides insight about the future when it comes to politics, and which demographics within youth culture are more likely to get involved compared with others.

Denim Style Trends for Summer Fall ’08 for Youth Culture Markets Differ from What Some Expect in the Industry as Different Influences Price Points Determine Directions

Trends in denim preferences for this summer and fall will be greatly affected by how denim brands re-define their meaning of “premium” and adjust price points that attract the greatest percentage of targeted buyers, and what young people consider fashionable moving into the new season.