Youth culture lifestyle choices provide forecasts for effective brand strategies across the board -from entertainment and news, to fashion, technology, music, sports, and choices in living.
Tag: street
Lifestyle Choices in 2009: Craftivism, Living Virtual, and Interactive Solutions Among Top Youth Culture Lifestyle Choices in Label Networks’ New Year’s Zeitgeist Report
Graffiti Artist Filippo Minelli Illustrates the”Contradictions” of Social Networking, the Religious Zeal for Apple, and Growing Disconnect with Reality that Comes from 2.0 Lifestyles
Project’s Fall Fashion Show Creates New Excitement for Denim, Contemporary, and Premium Street Brands Attracting Scores of Leading Retailers and Buyers Interested Discovering New Season Collections and Hidden Gems
Alphanumeric Re-Launches Bringing Back Classic Aesthetics Style a Decade Later -Label Networks TV Captures the Interview from the Originators
10 years ago the brand Alphanumeric was among the leading-edge brands in the then emerging category of street fashion for men. A decade later, founders Mirko Mangum who runs the UNIV in Encinitas, and Alyasha Owerka-Moore, founder of the denim label FiberOps, have re-grouped with their team and brought life back to the legendary Alphanumeric brand. We caught up with the 4 leaders of the re-launched Alphanumeric premiering at Agenda Fashion Trade Show last month in San Diego in the only non-descript booth (no sign overhead) -another key aspect of their underground brand messaging.